Spices and Seasonings Market Trends, Growth, Opportunities & Forecast

The global spices and seasonings market is estimated to be valued at USD 21.3 billion in 2021. It is projected to reach USD 27.4 billion by 2026, recording a CAGR of 5.2% during the forecast period. Globally, the spices & seasonings market is driven by the growing demand for convenience food products, clean label trends, and natural preservatives for the meat industry. However, the growing incidences of adulteration and contamination in the spices exported from developing countries such as India and China are prompting regulatory bodies in Europe and America to strengthen the safety regulations on imported spices and seasonings. Growth in food product innovations to incorporate natural ingredients, increase in demand for health and wellness products, and rise in demand for ethnic and authentic food products are emerging opportunities for the spices & seasonings market.

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Asia Pacific dominates the market valued at USD 27.4 billion by 2026

The usage of spices and seasonings in the industrial sector is less in the Asia Pacific region as compared to that in developed regions, which presents food processing industries with considerable untapped potential. The overall economic growth in the Asia Pacific region has led to an increase in urbanization and rapid industrialization, with a resultant rise in per capita income. These factors play a major role in the changing preference of consumers towards value-added food products. The region’s improved agricultural growth over the past decade, followed by advancements in the food industry, has provided new opportunities for the spices & seasonings industry. This region has a much-diversified flavor preference wherein consumers are constantly looking for new variants, which will drive the spices & seasonings market. India’s spices & seasonings industry has witnessed increasing varieties of value-added spice & seasoning products in the ground, crushed, cracked blended, and dehydrated forms, in bulk and consumer packs.

Key Players in the Market

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the spices and seasonings market. It consists of the profiles of leading companies such as the major spices and seasonings manufacturers include McCormick & Company, Inc. (US), Olam International (Singapore), Ajinomoto Co. Inc. (Japan), Associated British Foods plc (UK), Kerry Group plc (Ireland), Sensient Technologies Corporation (US), Döhler Group (Germany), SHS Group (Ireland), and Worlée Gruppe (Germany). These players have focused on acquisitions to gain a larger market share in the spices & seasonings market.

Rapidly growing fast-food industry and increasing demand for convenience food propagating the demand

The changing perception of people about processed foods and the technological innovations in spice and seasoning processing techniques have led to an increase in demand for processed products and subsequently to the growth of the spices & seasonings market. Cinnamon is used to flavor a variety of foods, from confections to curries to beverages, and is popular in bakery goods in many places. Cinnamon also contains large amounts of polyphenol antioxidants. The antioxidants in cinnamon have been found to have anti-inflammatory effects; also, consumption of cinnamon is associated with a short-term reduction in blood pressure. All these benefits have significantly increased the consumption of cinnamon across the world.

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Meat & Poultry products account for the most share in the global spices & seasonings market

The meat & poultry products segment accounted for the largest value during the forecast period, probably because spices stimulate the appetite, adds flavor, and acts as natural preservatives for meat and poultry products. Different spices and seasonings such as pepper, cinnamon, cardamom, cumin, turmeric, and capsicum are applied to meatloaves, sausages, salamis, and other processed meat & poultry food products. Both fresh and frozen meats can be spiced and marinated before storage. All these factors have resulted in the high use of spices in the preparation of meat products. Hence, resulting in a high market share. Commercial meat processing plants use spice extracts in place of natural spices. Seasonings and spices used for sausage making are usually fresh as most consumers prefer the taste of freshly made food that often comes from spices. Spices such as garlic, pepper, and chili play a crucial role in the antioxidant and natural preservatives in fermented meat products.

Food Disinfection Market is Expected to Grow $14.9 billion by 2025

The global food disinfection market is expected to reach a value of USD 14.9 billion by 2025, growing at a CAGR of 4.1% during the forecast period. Factors such as the increasing occurrences of foodborne diseases and growing safety concerns related to food are driving the market for food & beverage disinfection, which is achieved by certain chemicals and technology (equipment). Chemical disinfectants are more frequently used in food production facilities than thermal or radiation techniques.

Asia Pacific is estimated to hold the largest market share during the forecast period

Asia Pacific accounted for the largest share during the forecast period due to the growing demand for meat and meat products in developing and developing countries such as China, India, and South Korea. The USDA is of the view that factors such as increasing disposable income, increase in population, and rapid urbanization have significantly aided in the growth of the market in this region. With the westernization of diets in the various countries in Asia Pacific, the demand for better quality meat has been growing which calls for the need to improve the overall health and productivity of livestock species which further drives the growth of the food disinfection market.

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the food disinfection market. It consists of the profiles of leading companies such Solvay (Belgium), Neogen Corporation (US), Evonik Industries (Germany), Ecolab (US), BASF SE (Germany), Diversey, Inc (US), and Kersia Group (France), Thatcher Company (US),) CCL Pentasol (UK), Rentokil (US), and Entaco N.V. (Belgium), Sanosil Ltd. (Switzerland), Stepan Company (US), Acuro Organics Limited (India), Deluxe Chemicals (US), and Finktech GmbH (Germany).

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Meat & poultry, by food processing, is estimated to hold the largest market share during the forecast period

The food disinfection market, by food processing, has been segmented into meat & poultry, dairy, fish & seafood, fruits & vegetables, and other foods. Meat & poultry account for the largest market during the forecast period owing to the large pool of products available in the market. Meat processing facilities often face the challenge of controlling the count of Salmonella, Listeria, and other bacteria. Since meat and poultry are susceptible to easy contamination by pathogens and are highly perishable products, disinfection of meat processing equipment is of prime importance to prevent disease outbreaks.

Hydrogen peroxide and peracetic acid, by chemical type, is estimated to hold the largest share in the food disinfection market during the forecast period

The hydrogen peroxide and peracetic acid segment accounts for the largest share and is also projected to grow at the fastest rate during the forecast period. Hydrogen peroxide is the most used disinfectant in the food industry. It is characterized by its economical nature as compared to alcohols. Along with disinfection of the food processing equipment, hydrogen peroxide as a disinfectant also has its application in packaging materials that have direct contact with the food.

Collagen Industry is Expected to Grow $7.4 billion by 2030

The global collagen market, valued at USD 5.1 Billion in 2023, showcases a remarkable growth projection, anticipated to escalate to USD 7.4 Billion by 2030, indicating a robust compound annual growth rate (CAGR) of 5.3% during the forecast period. The global demand for collagen is escalating due to a convergence of factors spanning health and wellness trends, an aging population seeking remedies for age-related concerns, the beauty and cosmetics industry’s reliance on collagen for anti-aging products, and the integration of collagen into functional foods and beverages to cater to nutritional needs.

US is poised to maintain its dominant position within the North American collagen market throughout the forecast period.

The expansion of the pharmaceutical sector in the United States can be attributed to the rising incidence of chronic diseases and advancements in drug delivery technology. Collagen finds extensive use in the medical and pharmaceutical domains, including applications in collagen biomaterial, wound care, pain management, combating bacterial pathogens, and addressing surgical adhesions. The increasing prevalence of conditions such as arthritis and obesity is expected to boost the demand for collagen and collagen proteins in the region, given collagen’s effectiveness in treating rheumatoid arthritis and fragile bones. Additionally, various collagen proteins play diverse roles in dietary supplements and nutraceutical ingredients. In dentistry, collagen peptides serve as hemostatic agents, facilitating rapid blood coagulation in arterial bleeding, especially those extracted from fish and administered orally. The versatile properties of collagen, including elasticity and reparative capabilities, make it widely applicable in dentistry.

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The marine segment in the collagen market is poised for remarkable growth with the highest CAGR in the upcoming forecast period.

The marine source of collagen has swiftly emerged as the frontrunner in the collagen market, experiencing unparalleled growth for several compelling reasons. Its sustainability, derived from fish by-products that minimize waste, aligns with the growing environmental consciousness among consumers. Renowned for its high bioavailability, marine collagen is easily absorbed by the body, making it an efficient choice for supplementation. Its versatility allows for diverse applications in dietary supplements, cosmetics, and medical products, catering to a broad spectrum of consumer needs.

The nutritional products segment within the collagen market emerged as a pivotal force in 2022, steering the market’s momentum.

The escalating demand for collagen in nutritional products worldwide can be attributed to a confluence of factors. With a growing awareness of collagen’s pivotal role in maintaining skin elasticity, joint health, and overall vitality, consumers are increasingly turning to collagen supplementation. This trend is particularly pronounced among the aging population seeking preventive measures against signs of aging, as collagen production naturally declines with age. Simultaneously, the fitness and wellness boom has propelled collagen into the spotlight, as athletes recognize its potential to support joint flexibility and aid in post-exercise recovery. This multifaceted appeal, combined with collagen’s adaptability in various forms and its integration into skincare and beauty regimes, has fueled its surge in demand as a key ingredient in nutritional products.

Seaweed Cultivation Market to Hit $30.2 billion by 2025

The seaweed cultivation market size is estimated to be valued at USD 16.7 billion in 2020 and is projected to reach USD 30.2 billion by 2025, recording a CAGR of 12.6% during the forecast period, in terms of value. Seaweeds are plant-like organisms that are also known as marine microalgae; they are generally attached to a rock or other hard substratum in coastal areas. The classification of seaweeds is based on various properties, such as pigmentation, the organization of photosynthetic membranes, the chemical nature of the photosynthetic storage product, and other morphological features. The application of seaweeds dates back to the fourth and sixth centuries in Japan and China, respectively.

Asia Pacific is projected to dominate the regional seaweed cultivation market through 2025

Due to the increasing presence of tropical rainforests in the Asia Pacific, various species of seaweeds are found in this region. With a wide variety of seaweed species in this region and increasing production of the seaweed-based products, Asia Pacific remains the largest supplier of seaweeds to both domestic and export markets. In addition, the bulk of seaweeds in this region is obtained from culturing (harvested through aquaculture). The key seaweed types that are in demand in this region include nori, kombu, and wakame. They are increasingly used in food preparations in the Chinese and Japanese diets. As seaweeds are nutrition-dense and are increasingly used as an ingredient in processed food, consumers prefer spending on processed food for healthy diets. The demand for clean labels and organic products is on the rise, which is also leading to the increasing use of seaweeds as organic fertilizers in the agriculture industry. The other industrial applications of seaweeds in the region include pharmaceuticals, agriculture, cosmetics, biofuel, and feed additives.

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Key Players in the Market

This report includes a study on the marketing and development strategies, along with the product portfolios of leading companies. It consists of profiles of leading companies, such as Cargill, Incorporated (US), DuPont (US), Groupe Roullier (France), CP Kelco U.S., Inc. (US), Acadian Seaplants (US), Qingdao Gather Great Ocean Algae Industry Group (China), Qingdao Seawin Biotech Group Co. Ltd. (China), Qingdao Bright Moon Seaweed Group Co. (China), Seaweed Energy Solutions AS (Norway), The Seaweed Company (Netherlands), Algea (Norway), Seasol (Australia), Gelymar (Chile), Algaia (France), CEAMSA (Spain), COMPO EXPERT (Germany), Leili (China), Irish Seaweeds (Ireland) and AtSeaNova (Belgium).

The food segment is projected to account for a major share in the market during the forecast period

Seaweed is used as an ingredient in food products and is consumed directly in countries such as Japan, Korea, and China since ancient times. As it is rich in nutrients such as high iodine, calcium, magnesium, iron, vitamin, antioxidant, and fiber, seaweed, is widely considered a healthy food. Moreover, seaweeds have various applications as a thickening and gelling agent in processed food products such as sausages, bread, creams, cheese, dairy drinks, and candies. In addition, the use of seaweeds for the manufacturing of low-calorie ice creams and cakes is further projected to fuel the market growth.

The Rise of Sourdough: Exploring Its Popularity in Today’s Market

The sourdough market is estimated at USD 2.3 billion in 2023 and is projected to reach USD 3.5 billion in 2028, at a CAGR of 9.0 %. The growing consumer demand for healthier and more natural food options has led to increased interest in sourdough products. The traditional fermentation process of sourdough resonates with consumers seeking artisanal, authentic, and clean-label bakery items. The trend of exploring unique and diverse flavors has fueled the popularity of sourdough bread, known for its tangy taste and distinct aroma. The rising preference for sustainable and locally sourced ingredients has boosted the market as sourdough can be made with locally produced grains.

The increasing consumer demand for healthier and natural food options drives the market

As consumers prioritize their health and well-being, they are actively seeking alternatives to processed and artificial ingredients. Sourdough, with its natural fermentation process and potential health benefits, aligns well with this demand. Consumers are becoming more aware of the advantages of sourdough, such as improved digestion and potentially lower glycemic index. Additionally, the desire for natural and artisanal products contributes to the growth of the sourdough market as consumers appreciate the authenticity and craftsmanship associated with sourdough bread.

The growing popularity of Type II sourdough is boosting the type segment in the market

Type II sourdough, which typically incorporates additional ingredients or variations, offers a unique and diverse flavor profile compared to basic sourdough types. Consumers are increasingly seeking bakery products with enhanced taste experiences and indulgent flavors, and Type II sourdough satisfies this demand. The inclusion of added grains, fruits, or sweeteners in Type II sourdough provides a wider range of taste options, making it appealing to a broader consumer base. The growing popularity of Type II sourdough is driving the expansion of the type segment within the sourdough market.

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Asia Pacific provides the highest growth prospects for the Sourdough market

The Asia Pacific Sourdough market is expected to grow at a significant rate. The region’s rapid urbanization, expanding middle class, and increasing consumer spending power contribute to the shift towards Western dietary preferences and a rise in health consciousness. Consumers in Asia Pacific are becoming more aware of the benefits of sourdough, such as its natural fermentation process and potential digestive advantages. The popularity of artisanal and gourmet bread products, including sourdough, is on the rise in urban areas. Additionally, the incorporation of sourdough into traditional Asian recipes and baked goods adds to its appeal. The presence of international bakery chains, supermarkets, specialty stores, and e-commerce platforms further drives the availability and accessibility of sourdough products. Moreover, the region’s agricultural abundance allows for the cultivation of high-quality grains and ingredients, supporting the production of premium sourdough products. With shifting consumer preferences, increasing awareness, culinary adaptation, expanding distribution channels, and favorable agricultural conditions, Asia Pacific is set to be a thriving market for sourdough in 2023.

Key players in this market include Puratos (Belgium), IREKS GMBH (Germany), Lallemand Inc. (Canada), Lesaffre (France),  BOUDIN BAKERY (US), Goodmills (Austria), and Bake With Brolite (US).

Lutein Market Booming: Eyeing Growth with Functional Foods and Supplements

The global lutein market was valued at USD 371 million in 2023 and is projected to reach USD 488 million by 2028, at a CAGR of 5.6% during the forecast period. The market for lutein is driven by both the pharmaceutical and nutraceutical industries. In the pharmaceutical sector, lutein is used in the production of eye health supplements and medications. In the nutraceutical sector, lutein is included in various dietary supplements and functional foods that promote eye health. The nutraceutical industry refers to the sector that focuses on producing foods, beverages, and dietary supplements that provide health benefits beyond basic nutrition. Lutein is commonly included in nutraceutical products intended to support health.

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The Asia Pacific region accounted for the largest market share, in terms of value, of the global lutein market

Asia Pacific countries, particularly China and India, have well-established agricultural sectors and a strong supply chain infrastructure. These countries have the capability to cultivate lutein-rich crops and process them for various applications. This production capability, coupled with efficient supply chain networks, enables Asia Pacific countries to meet the growing demand for lutein both domestically and internationally, giving them a competitive advantage in the market.

Key players in the market are focusing on new deals and product launches. For example, Kemin Industries, Inc. (US) has expanded its distribution agreement with Diethelm Keller Siber Hegner (DKSH) to include distribution for Kemin Food Technologies – Asia in the Philippines and Indonesia.

The beverage products in by application segment is estimated to grow at the highest in the lutein market

Lutein is often added to functional beverages that aim to provide health benefits beyond basic hydration. Its antioxidant properties make it a valuable ingredient for products targeting eye health, skin health, and overall well-being. Lutein-fortified beverages can include juices, smoothies, and nutritional drinks. Lutein’s vibrant yellow color makes it suitable as a natural colorant in beverages. It can be used to enhance the visual appeal of products such as fruit juices, energy drinks, and carbonated beverages, replacing artificial food colorings. With the growing demand for clean labels and natural ingredients, lutein serves as an attractive option for manufacturers.

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The powder & crystalline in by form segment accounted for the largest share of the lutein market in terms of value

Powdered lutein offers versatility in its application. It can be easily blended with other ingredients, making it suitable for use in a wide range of products, such as dietary supplements, functional foods, and beverages. This versatility makes powdered lutein appealing to manufacturers who want to incorporate lutein into their formulations. Whereas crystalline lutein may have a higher demand in certain specialized applications. For example, in the production of lutein esters, crystalline lutein is preferred due to its purity and ability to form ester bonds. Industries requiring lutein esters for specific formulations or products may drive the demand for crystalline lutein.

Global Trends and Innovations in the Food Emulsifiers Market

The global food emulsifiers market is estimated to be valued at USD 3.6 billion in 2023. It is projected to reach USD 4.6 billion by 2028, recording a CAGR of 4.9% during the forecast period. Some macroeconomic and microeconomic elements that have been prevalent in some important countries have had an impact on the global food emulsifiers market. In terms of value sales, this would be strong enough to significantly influence the market during the predicted period. The rise in consumption of convenience foods and bakery products, changing lifestyles, and consumption patterns drive the demand in the food emulsifiers market.

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North America is estimated to dominate the food emulsifiers market in 2028

The food emulsifier market is expected to be dominated by North America in the coming years due to several reasons. The region’s high demand for processed and convenience foods, which rely on food emulsifiers to stabilize mixtures of oil and water, is a significant contributing factor. Furthermore, the presence of major food emulsifier manufacturers in the region such as ADM (US) and Ingredion (US), and the increasing investments in food additives are expected to further drive the market growth. As a result, North America is expected to maintain its leading position in the food emulsifier market in the foreseeable future.

The key players in this market include ADM (US), Cargill, Incorporated (US), International Flavors & Fragrances Inc. (US), Ingredion (US), Kerry Group plc. (Ireland) and Corbion (Netherlands).

The bakery products by application segment are the dominant segment in the food emulsifiers market

The bakery industry has come to dominate the food emulsifier market for years for several reasons. The role of emulsifiers in stabilizing and homogenizing mixtures of oil and water is vital to the baking process, improving texture, appearance, and shelf-life, and reducing fat content. Additionally, there is a growing demand for convenient and affordable foods, including bakery products, driving the expansion of the bakery industry which has also been increasing the demand for food emulsifiers. This has led bakery products to dominate the largest market share in food emulsifiers.

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Mono- & Di-Glycerides and Their Derivatives hold the largest market share for food emulsifiers

Mono- & di-Glycerides and their derivatives have become increasingly prevalent in the food industry due to their emulsifying and stabilizing properties, which can improve the texture, consistency, and shelf-life of food products. This type of food emulsifier is more commonly used than other types due to its cost-effectiveness, versatility, neutral flavor, clean label status, unique properties, and suitability for plant-based diets. Mono- and diglycerides are derived from natural sources such as vegetable oils, and their non-toxic and non-allergenic properties make them an attractive option for clean-label products. They are also easy to use and have unique properties that make them ideal for specific food products, such as bakery goods and dairy products.

Exploring the Future: Trends and Innovations in the Hydrocolloids Market

The global hydrocolloids market is estimated to be valued at USD 11.2 billion in 2023 and is projected to reach USD 14.5 billion by 2028, at a CAGR of 5.4% during the forecast period. The exponential growth in the natural and clean-label food consumption across the food and beverage industry due to its growing awareness has influenced the use of hydrocolloids. Moreover, this has led to an increase in dependence on natural fibers and gums for functional properties, stability, safety, and quality of food products. According to the American Oil chemist society Journal of 2015, hydrocolloids, apart from imparting textural properties, also enhance the nutritional properties of the food as they contain nearly 60%-90% of dietary fibers.

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In terms of type, pectin is estimated to be the fastest type segment during the forecast period

Pectin is an important polysaccharide with applications in food, pharmaceuticals, and many other industries. It is used as an emulsifier, gelling agent, thickener, stabilizer, and fat or sugar replacer in a low-calorie food. Pectin and pectin-derived oligosaccharides can also be used as important ingredients in functional food. Its importance in the food sector lies in its ability to form a gel in the presence of Ca2+ ions or a solute at low pH.

The seaweed segment by source in the hydrocolloids market is projected to grow at the highest CAGR during the forecasted period

Seaweed-derived hydrocolloids mainly include alginate, carrageenan, and agar, which are important parts of the food ingredient industry. The three types of hydrocolloids are natural hydrophilic polymers existing in the cell walls and extracellular matrixes of brown and red seaweeds that can be extracted through a series of chemical and physical processes. Owing to their excellent thickening, gelling, film-forming, and other novel properties, alginate, carrageenan, and agar are widely used in the functional food industry.  Seaweed hydrocolloids find application as thickeners, stabilizers, coagulants, and salves (in the wound and burn dressings) and they are used as materials to produce bio-medical impressions in the food, pharmaceutical, and biotechnology industries.

The Cosmetics & personal care products segment is projected to be the second-largest market in the forecasted period

Recently, hydrocolloids have found a fit in the personal care industry, often replacing synthetic chemicals with similar properties. Driven by consumers’ thirst for “all-natural” products, many manufacturers are trying to leverage the long history of hydrocolloids in the food industry for personal care applications. Therefore, with wide consumer interest in natural cosmetics, the number and demand for natural texturizers have grown strongly in recent years.

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Health Benefits and Applications of Specialty Yeast in Nutraceuticals

The global specialty yeast market size is projected to reach USD 4.6 billion by 2027.According to MarketsandMarkets analysis, the global specialty yeast market is estimated to be valued at USD 3.2 billion in 2022. It is projected to reach USD 4.6 billion by 2027, with a CAGR of 7.0%, in terms of value between 2022 and 2027. The reasons that are driving the growth of the specialty yeast market are increasing demand of specialty yeast products across various food, beverage, feed and other industries such as healthcare, biotechnology, cosmetics among others that are contributing significantly to their growth. Specialty yeast products enhance the nutritional profile of the various food and feed products and provide a strong taste and flavor offering due to which they are in significant demand from the food industries.

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Europe is projected to be the largest market for the specialty yeast industry during the forecast period

Based on region, Europe is projected to be the largest market for specialty yeast industry during the forecast period. The growth of the specialty yeast in the region is supported by the well-established food & beverage industries and the increased demand for natural ingredients, which have led to the widespread acceptance of yeast extracts in the region. The recent growth of the bioethanol industry in the European market has also significantly contributed to the growth of the specialty yeast market in Europe.

This report includes a study on the marketing and development strategies, along with the product portfolios of leading companies. It consists of profiles of leading companies, such Associated British Foods Plc (UK), ADM (US), Lallemand Inc. (Canada), DSM (Netherlands), Chr. Hansen Holding A/S (Denmark), Kerry Group Plc. (Ireland), Lesaffre (France), AngelYeast Co., Ltd. (China), Biorigin (Brazil), Kemin Industries, Inc. (US).

The food segment is projected to retain its position as the dominant segment in the specialty yeast market during the forecast period

Based on application, the food segment is expected to retain its position as the dominant and the fastest-growing segment during the forecast period. The specialty yeasts witness growing demand from the food industry as they cater to many food products such as bakery products, functional foods, savory products and other food applications such as food flavorings, soups, snacks, sauces and seasonings.

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Yeast extracts account for the largest market share in the specialty yeast market

Based on type, yeast extracts account for the dominant share in the specialty yeast market. Due to the recent global rise in awareness regarding natural ingredients and products, yeast extracts have been able to gain significant traction in the industry as a natural ingredient. It also offers various desirable characteristics such as amino acids, carbohydrates, minerals and vitamins and find a range of applications across a large number of food products such as soups, sauces, meat preparations and savory mixes.

Fruit & Vegetable Ingredients Market: Growth Drivers, Growing Segments and Forecasts

Fruit & vegetable ingredients market size was valued at USD 218.0 billion in 2022 and is projected to reach USD 280.9 billion by 2027, growing at a CAGR of 5.2% during the forecast period 2022-2027. The rising demand for better functional ingredients, developments in processed food, favorable functionalities of fruit and vegetable ingredients in various end-use industries and increasing use of clean label products are the major market drivers and opportunities that will influence the global fruit & vegetable ingredients market. Significant changes in the food & beverage processing industry over the last two decades have resulted in the high demand for packaged & processed food & beverage products.

Key Players

The key players in fruit & vegetable ingredients market include Cargill Incorporated (US), ADM (US), Ingredion, Tate & Lyle(U.K), DöhlerGmbH(Germany), Kerry(Ireland), Sensient Technologies(U.S), AGRANA Beteiligungs-AG(Austria), and SunOpta(Canada), etc.

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Europe accounted for the largest market share of 36.9%

In 2021, Europe accounted for a market share of 36.9% in the global fruit & vegetable ingredient market. The European fruit & vegetable ingredients market is completely driven by the German market. The German food & beverage processing industry accommodates the fruit & vegetable ingredients sector with a large consumer base with high purchasing power and good infrastructure for further processing. In the German market for fruit & vegetable ingredients, this growth is likely to be catapulted by the country’s attractive and competitive location factors, which are underpinned by an above average export rate of around 45% of the total exports. The market is characterized by its small- and medium-sized enterprise sectors. The largest industry segments, by production value, are confectionery, bakery products, and dairy products. Other growth segments are fueled by the health and wellness trend, which has led to increased demand for healthy food & beverage products.

Rising demand for sustainable products is rapidly growing fruit& vegetable ingredients market

Sustainability certification in the processed fruits & vegetables sector was once used to target niche markets (such as Fairtrade), but now sustainability claims and certification are one of the main trends in the mainstream market. The importance of sustainability created a new type of shopper – Eco-Actives. They are shoppers who are highly concerned about the environment and are taking action to reduce their waste.

Inclination of consumers towards healthier alternatives is boosting fruit & vegetable ingredients market

In recent years, consumers have become increasingly conscious of adopting a healthy diet. This has led to a higher demand for healthy snacks and, more specifically, fruits & vegetables, and the need for cleaner, more natural products. As fruits & vegetables are highly perishable, people are switching towards alternatives containing natural fruits & vegetables, which is driving the market for fruit & vegetable ingredients.

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